Lookery provides demographic marketing services in and around social networks, trying to solve the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. The service makes it safe for social n...
In terms of market share, Lookery is clearly lagging behind, losing to Predicta in all segments.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 32 other categories.
Lookery is leading in Adult, Computer & Electronics, Software, Finance and 10 other categories.
Predicta is leading in most countries, including Brazil, Portugal, Argentina, France and 22 other countries.
Lookery is leading in India, United States, Hong Kong, Slovakia and 2 other countries.