Lookery provides demographic marketing services in and around social networks, trying to solve the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. The service makes it safe for social n...
In terms of market share, Lookery is clearly lagging behind, losing to Simple AdServer in all segments.
Lookery has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, News & Media, Adult and 21 other categories.
Simple AdServer is leading in Sports.
Lookery is leading in most countries, including United States, Japan, Lebanon, Netherlands and 6 other countries.
Simple AdServer is leading in Canada.