Lookery provides demographic marketing services in and around social networks, trying to solve the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. The service makes it safe for social n...
In terms of market share, Lookery is clearly lagging behind, losing to Vertical Acuity in all segments.
Lookery has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, News & Media, Arts & Entertainment and 20 other categories.
Vertical Acuity is leading in TV & Video, Movies, Music & Audio, Marketing & Advertising and 4 other categories.
Lookery is leading in most countries, including Japan, Germany, Hong Kong, Netherlands and 3 other countries.
Vertical Acuity is leading in Romania and Canada.