Lookery provides demographic marketing services in and around social networks, trying to solve the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. The service makes it safe for social n...
In terms of market share, Lookery is clearly lagging behind, losing to Vertical Acuity in all segments.
Lookery has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, News & Media, Adult and 18 other categories.
Vertical Acuity is leading in Sports, Video Games, Games, Music & Audio and 2 other categories.
Lookery is leading in most countries, including United Kingdom, Brazil, Russia, Poland and 4 other countries.
Vertical Acuity is leading in United States and Australia.