Lookery provides demographic marketing services in and around social networks, trying to solve the basic economic problem that social networks face: great user profiling but unpredictable ad inventory. The service makes it safe for social n...
In terms of market share, Lookery is clearly lagging behind, losing to WebTrends Ads in all segments.
Lookery has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, News & Media, Arts & Entertainment and 15 other categories.
WebTrends Ads is leading in Business & Industry, Computer & Electronics, Shopping, Law and 12 other categories.
Lookery is leading in most countries, including India, Spain, United Kingdom, United States and 17 other countries.
WebTrends Ads is leading in Indonesia, Canada, Russia, Norway and 15 other countries.