Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Nakanohito is clearly lagging behind, losing to Lotame in all segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 214 other categories.

2 Nakanohito is leading in Marketing & Advertising, Associations, Biotechnology & Pharmaceuticals, Engineering & Technology and 2 other categories.


1 Lotame is leading in most countries, including United States, Indonesia, Brazil, Italy and 171 other countries.

2 Nakanohito is leading in Japan.