Market Share by Top Websites

1 Omniture is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Lotame is leading in Top 1M Sites.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 11 other categories.

2 Omniture is leading in Vehicles, Finance, Health, Travel & Tourism and 5 other categories.

Geography

1 Lotame is leading in most countries, including Indonesia, Taiwan, China, United Kingdom and 133 other countries.

2 Omniture is leading in United States, Japan, Canada, Germany and 19 other countries.