Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Opentracker is still behind Lotame in all market share segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 213 other categories.

2 Opentracker is leading in Flowers, Insurance, Credit, Loans & Mortgages, Office Products and 4 other categories.


1 Lotame is leading in most countries, including United States, Indonesia, Brazil, Italy and 165 other countries.

2 Opentracker is leading in Latvia, Barbados, Mali, Belize and 2 other countries.