Market Share by Top Websites

1 TNS is leading in The Entire Web.

2 Lotame is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 225 other categories.

2 TNS is leading in Marketing & Advertising, Relationships & Dating, Pets & Animals, Pets and 5 other categories.


1 Lotame is leading in most countries, including Brazil, United States, Italy, Indonesia and 196 other countries.

2 TNS is leading in Russia, Norway, Montenegro, Ukraine and 19 other countries.