In terms of market share, Lucid Media is clearly lagging behind, losing to Merchenta in all segments.
Merchenta has better usage coverage in more websites categories. Including Shopping, Health, Clothing, Business & Industry and 11 other categories.
Lucid Media is leading in Internet & Telecom, Adult, Energy, Real Estate and one other category.
Merchenta is leading in most countries, including United Kingdom, France, Malaysia, Germany and 4 other countries.
Lucid Media is leading in United States, Canada and Viet Nam.