Market Share by Top Websites

2 In terms of market share, Lucid Media is clearly lagging behind, losing to Mobile Theory in all segments.

Websites Categories

1 Mobile Theory has better usage coverage in more websites categories. Including Business & Industry, Construction & Maintenance, Health, Arts & Entertainment and 2 other categories.

2 Lucid Media is leading in Shopping, Adult, Energy, Real Estate and one other category.


1 Mobile Theory is leading in most countries, including India and Israel.

2 Lucid Media is leading in United States.