In terms of market share, Lucid Media is clearly lagging behind, losing to Partner-Ads in all segments.
Lucid Media has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Health, Products & Shopping and 3 other categories.
Partner-Ads is leading in Clothing, Shopping, Chats & Forums and Arts & Entertainment.
Lucid Media is leading in most countries, including United States and India.
Partner-Ads is leading in Denmark.