In terms of market share, Lucid Media is clearly lagging behind, losing to Six Apart Advertising in all segments.
Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Humor and 54 other categories.
Lucid Media is leading in Products & Shopping, Real Estate and Energy.
Six Apart Advertising is leading in most countries, including United States, Canada, United Kingdom, Ukraine and 12 other countries.
Lucid Media is leading in Singapore.