Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Luminate is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 174 other categories.

2 MediaMath is leading in Food & Drink, Clothing, Finance, Car Buying and 45 other categories.


1 MediaMath is leading in most countries, including Japan, United Kingdom, France, Brazil and 86 other countries.

2 Luminate is leading in United States, India, Canada, Indonesia and 62 other countries.