Market Share by Top Websites

1 Luminate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to Luminate in all segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 194 other categories.

2 Paid-To-Promote is leading in Adult, Celebrities & Entertainment News, Bodyart, Fashion & Modeling and 4 other categories.

Geography

1 Luminate is leading in most countries, including United States, India, Canada, United Kingdom and 142 other countries.

2 Paid-To-Promote is leading in Indonesia, Austria, Yemen, Nauru and one other country.