Market Share by Top Websites

1 Luminate is leading in Top 1M Sites and The Entire Web.

2 Specific Media is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 202 other categories.

2 Specific Media is leading in Lottery, Airlines & Airports and Pharmacy.

Geography

1 Luminate is leading in most countries, including United States, India, Canada, United Kingdom and 141 other countries.

2 Specific Media is leading in Spain, Denmark, Norway, Luxembourg and one other country.