Market Share by Top Websites

1 Luminate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SwitchAds is clearly lagging behind, losing to Luminate in all segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 220 other categories.

2 SwitchAds is leading in Sports News.


1 Luminate is leading in most countries, including United States, India, Canada, Indonesia and 136 other countries.

2 SwitchAds is leading in Bulgaria, Madagascar, Reunion, Sudan and one other country.