Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Luminate is still behind Twitter Advertising in all market share segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 194 other categories.

2 Luminate is leading in Pets & Animals, Construction & Maintenance, Pets, Home & Garden and 32 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, Japan, United Kingdom, Canada and 179 other countries.

2 Luminate is leading in Iraq, Gambia, The, Guam, Togo and 12 other countries.