Market Share by Top Websites

1 Luminate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yodle is clearly lagging behind, losing to Luminate in all segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 200 other categories.

2 Yodle is leading in Dentistry, Automotive Industry, Reproductive Health, Senior Health and 2 other categories.

Geography

1 Luminate is leading in most countries, including United States, India, Canada, United Kingdom and 145 other countries.

2 Yodle is leading in Cayman Islands, Malawi and Bermuda.