Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Luminate is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Career & Education and 127 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, News & Media, Sports and 79 other categories.


1 YuMe is leading in most countries, including France, Mexico, Spain, Argentina and 112 other countries.

2 Luminate is leading in United States, India, Canada, Philippines and 56 other countries.