Market Share by Top Websites

1 Marktest is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to Marktest in all segments.

Websites Categories

1 Lynchpin Analytics has better usage coverage in more websites categories. Including Business & Industry, Tourism, Finance, Banking and 3 other categories.

2 Marktest is leading in People & Society, Arts & Entertainment, Music & Audio, News & Media and 2 other categories.

Geography

1 Marktest is leading in most countries, including Brazil.

2 Marktest is leading in Brazil.