In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to TruEffect in all segments.
TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 35 other categories.
Lynchpin Analytics is leading in Banking.
TruEffect is leading in most countries, including United States, Japan, United Kingdom, Italy and 14 other countries.
Lynchpin Analytics hasn't got a lead over TruEffect in any country.