Market Share by Top Websites

2 In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 43 other categories.

2 Lynchpin Analytics is leading in Tourism and Banking.


1 TruEffect is leading in most countries, including United States, Japan, Germany, Indonesia and 18 other countries.

2 Lynchpin Analytics is leading in United Kingdom.