In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to Vizu in all segments.
Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 78 other categories.
Lynchpin Analytics is leading in Banking.
Vizu is leading in most countries, including United States, India, Indonesia, Canada and 23 other countries.
Lynchpin Analytics is leading in United Kingdom.