In terms of market share, Lynchpin Analytics is clearly lagging behind, losing to Zeta Search in all segments.
Zeta Search has better usage coverage in more websites categories. Including Autos & Vehicles, Finance and Health.
Lynchpin Analytics hasn't got a lead over Zeta Search in any websites category.
Zeta Search is leading in most countries, including United States and India.
Lynchpin Analytics is leading in United Kingdom.