Market Share by Top Websites

1 Marktest is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Lytiks is clearly lagging behind, losing to Marktest in all segments.

Websites Categories

1 Marktest has better usage coverage in more websites categories. Including People & Society, Music & Audio, Arts & Entertainment, Soccer and 3 other categories.

2 Lytiks is leading in Internet & Telecom, Business & Industry, Online Marketing and Games.

Geography

1 Marktest is leading in most countries, including Brazil, Portugal and France.

2 Lytiks is leading in United States and Argentina.