In terms of market share, Lytiks is clearly lagging behind, losing to Vizu in all segments.
Vizu has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 28 other categories.
Lytiks hasn't got a lead over Vizu in any websites category.
Vizu is leading in most countries, including United States, Indonesia, India, Italy and 15 other countries.
Lytiks is leading in Argentina.