In terms of market share, Lytiks is clearly lagging behind, losing to Zeta Search in all segments.
Zeta Search has better usage coverage in more websites categories. Including Finance, Banking, Investing and Health.
Lytiks is leading in Universities & Colleges and Career & Education.
Zeta Search is leading in most countries, including United States, India, Pakistan and Saudi Arabia.
Lytiks is leading in Argentina and Ghana.