Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Madison Logic is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 39 other categories.

2 Madison Logic is leading in Computer & Electronics, Software, Marketing & Advertising, Business Services and 11 other categories.


1 SmartContext is leading in most countries, including Poland, United Kingdom, Russia, Ukraine and 20 other countries.

2 Madison Logic is leading in United States, France, Canada, Philippines and 8 other countries.