Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Madison Logic is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Cooking & Recipes, News & Media and 59 other categories.

2 Madison Logic is leading in Business & Industry, Computer & Electronics, Software, Health and 23 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Germany, Mexico and 19 other countries.

2 Madison Logic is leading in India, Netherlands, Australia, Ukraine and 16 other countries.