Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Madison Logic is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 84 other categories.

2 Madison Logic is leading in Computer & Electronics, Software, Finance, Technology News and 19 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Germany, Canada and 26 other countries.

2 Madison Logic is leading in India, Turkey, Saudi Arabia, Poland and 9 other countries.