Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Madison Logic is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 173 other categories.

2 Madison Logic is leading in Computer Security, Healthcare Industry, Industrial Goods & Services, Insurance and 3 other categories.


1 YuMe is leading in most countries, including France, United States, Spain, Italy and 127 other countries.

2 Madison Logic is leading in Slovenia, Bhutan and Bangladesh.