Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Marchex is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 139 other categories.

2 Marchex is leading in Business & Industry, Shopping, Health, Construction & Maintenance and 92 other categories.


1 PubMatic is leading in most countries, including United States, France, Russia, Italy and 182 other countries.

2 Marchex is leading in Papua New Guinea, Solomon Islands, Kyrgyzstan, Faroe Islands and 2 other countries.