Market Share by Top Websites

1 Marketo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Pardot is still behind Marketo in all market share segments.

Websites Categories

1 Pardot has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Career & Education and 130 other categories.

2 Marketo is leading in Computer & Electronics, Software, Health, Shopping and 65 other categories.

Geography

1 Pardot is leading in most countries, including United States, Japan, United Kingdom, Canada and 100 other countries.

2 Marketo is leading in Australia, Russia, China, New Zealand and 59 other countries.