Market Share by Top Websites

1 mParticle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Marktest is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 mParticle has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Movies, Finance and 14 other categories.

2 Marktest is leading in People & Society, Music & Audio, News & Media, Religion & Spirituality and 3 other categories.


1 mParticle is leading in most countries, including United States, Russia, Algeria, France and 2 other countries.

2 Marktest is leading in Portugal.