Market Share by Top Websites

2 In terms of market share, Matchbin is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Real Estate and 15 other categories.

2 Matchbin is leading in Computer & Electronics, Software and Marketing & Advertising.


1 Open AdExchange is leading in most countries, including Denmark, Canada, Germany, Guatemala and 2 other countries.

2 Matchbin is leading in India, Israel and South Korea.