Market Share by Top Websites

2 In terms of market share, Matchbin is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 29 other categories.

2 Matchbin is leading in Computer & Electronics, Beauty & Fitness, Furniture, Coupons and 3 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Norway, Sweden, Canada and 8 other countries.

2 Matchbin is leading in United States, Austria, Russia, Australia and 2 other countries.