Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Matomy is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Internet & Telecom, Adult and 158 other categories.

2 Matomy is leading in People & Society, Business & Industry, Music & Audio, Religion & Spirituality and 72 other categories.


1 Rubicon Project is leading in most countries, including United States, Japan, France, Germany and 202 other countries.

2 Matomy is leading in Timor-leste, Equatorial Guinea, Palau, Vanuatu and 2 other countries.