Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Matomy is clearly lagging behind, losing to SMART AdServer in all segments.

Websites Categories

1 Matomy has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 137 other categories.

2 SMART AdServer is leading in News & Media, Sports, Games, Shopping and 89 other categories.


1 SMART AdServer is leading in most countries, including Poland, France, Germany, United States and 195 other countries.

2 Matomy is leading in Mali, Palau, Saint Helena, Vanuatu and 5 other countries.