1
Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, MCOnet is clearly lagging behind, losing to Viacom Targeting in all segments.
1
MCOnet has better usage coverage in more websites categories. Including News & Media, Adult, Reference Materials, Community & Society and 5 other categories.
2
Viacom Targeting is leading in Arts & Entertainment, Games, Lifestyle, Science & Education and 4 other categories.
1
Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 39 other countries.
2
MCOnet is leading in Hungary.