Market Share by Top Websites

1 Swoop is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Medallia is still behind Swoop in all market share segments.

Websites Categories

1 Swoop has better usage coverage in more websites categories. Including Food & Drink, Autos & Vehicles, Cooking & Recipes, Makes & Models and 54 other categories.

2 Medallia is leading in Travel, Accommodation & Hotels, Restaurants & Delivery, Finance and 18 other categories.


1 Swoop is leading in most countries, including United States, United Kingdom, Canada, India and 20 other countries.

2 Medallia is leading in Sweden, Brazil, Finland, Germany and 19 other countries.