Market Share by Top Websites

1 Media6Degrees is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Media6Degrees in all segments.

Websites Categories

1 Media6Degrees has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 98 other categories.

2 Optimatic is leading in Games, Online, Video Games, Technology News and 10 other categories.

Geography

1 Media6Degrees is leading in most countries, including United States, Canada, United Kingdom, Russia and 36 other countries.

2 Optimatic is leading in Israel, Peru, Colombia, Venezuela and 7 other countries.