Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NetAffiliation is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Food & Drink, Shopping and 179 other categories.

2 NetAffiliation is leading in People & Society, Internet & Telecom, Domain Names & Register, Soccer and 31 other categories.


1 MediaMath is leading in most countries, including United States, Japan, Brazil, Germany and 114 other countries.

2 NetAffiliation is leading in France, Portugal, Burkina Faso, Madagascar and 11 other countries.