Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MediaMath is clearly lagging behind, losing to Nielsen Display Ads in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 111 other categories.

2 Nielsen Display Ads is leading in People & Society, Internet & Telecom, Autos & Vehicles, News & Media and 93 other categories.


1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Spain and 135 other countries.

2 MediaMath is leading in Japan, Brazil, Korea Republic, Norway and 29 other countries.