Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, MediaMath is still behind Nielsen Display Ads in all market share segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 182 other categories.

2 Nielsen Display Ads is leading in Chats & Forums, Makes & Models, Recreation & Hobbies, Motorcycles and 25 other categories.


1 MediaMath is leading in most countries, including Japan, Brazil, United Kingdom, Germany and 79 other countries.

2 Nielsen Display Ads is leading in France, United States, Belgium, Canada and 70 other countries.