Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Plista is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Food & Drink, Shopping and 208 other categories.

2 Plista is leading in Newspapers, Gardening, Automotive News, Ask an Expert and 3 other categories.


1 MediaMath is leading in most countries, including United States, France, Japan, Brazil and 123 other countries.

2 Plista is leading in Germany, Poland, China, Austria and 3 other countries.