Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeAdExchange is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 196 other categories.

2 TradeAdExchange is leading in Marketing & Advertising, Games, Video Games, TV & Video and 15 other categories.

Geography

1 MediaMath is leading in most countries, including United States, France, United Kingdom, Japan and 113 other countries.

2 TradeAdExchange is leading in Turkey, Indonesia, Peru, Venezuela and 26 other countries.