Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TripleLift is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Food & Drink and 205 other categories.

2 TripleLift is leading in Cooking & Recipes, Home & Garden, Nursery & Playroom, Football and 5 other categories.

Geography

1 MediaMath is leading in most countries, including Japan, United States, France, Brazil and 167 other countries.

2 TripleLift is leading in Tokelau, Gabon, Saint Vincent And The Grenadines and Sierra Leone.