Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YieldAds is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Food & Drink and 216 other categories.

2 YieldAds is leading in Movies and Boxing.

Geography

1 MediaMath is leading in most countries, including Japan, United States, France, Brazil and 162 other countries.

2 YieldAds is leading in Israel, United Arab Emirates, Timor-leste, Central African Republic and 3 other countries.