Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Yieldlab is still behind MediaMath in all market share segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Food & Drink, Shopping and 212 other categories.

2 Yieldlab is leading in Directories and Automotive News.


1 MediaMath is leading in most countries, including United States, France, Japan, Brazil and 124 other countries.

2 Yieldlab is leading in Germany, Nigeria, Myanmar, Slovenia and 3 other countries.