Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Mediaplex is still behind PubMatic in all market share segments.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Business & Industry, Shopping, Sports, Travel and 108 other categories.

2 PubMatic is leading in Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 104 other categories.

Geography

1 PubMatic is leading in most countries, including United States, India, Spain, Indonesia and 109 other countries.

2 Mediaplex is leading in United Kingdom, France, Australia, Russia and 33 other countries.