Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Mediaplex is still behind Twitter Advertising in all market share segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Career & Education and 139 other categories.

2 Mediaplex is leading in Arts & Entertainment, People & Society, News & Media, Games and 85 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, United Kingdom, Japan, Spain and 125 other countries.

2 Mediaplex is leading in Indonesia, China, Bulgaria, Iran and 25 other countries.