Market Share by Top Websites

1 Medley is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Medley in all segments.

Websites Categories

1 Medley has better usage coverage in more websites categories. Including Adult, People & Society, Relationships & Dating, Shopping and 54 other categories.

2 Open AdExchange is leading in Marketing & Advertising, Real Estate, Computer Hardware, Energy and 6 other categories.

Geography

1 Medley is leading in most countries, including United States, Uruguay, Mexico, Brazil and 76 other countries.

2 Open AdExchange is leading in Denmark and Romania.