Market Share by Top Websites

2 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Health, Computer & Electronics, Arts & Entertainment and 72 other categories.

2 Mercent is leading in Shopping, Clothing, Home & Garden, Games and 34 other categories.


1 Mercent is leading in most countries, including United States, Australia, Spain, Israel and 60 other countries.

2 Microsoft adCenter Conversion is leading in Canada, United Kingdom, France, Mexico and 17 other countries.