Market Share by Top Websites

1 Mercent is leading in The Entire Web.

2 SpotX is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, News & Media, Car Buying and 74 other categories.

2 Mercent is leading in Shopping, Business & Industry, Clothing, Health and 52 other categories.

Geography

1 SpotX is leading in most countries, including United States, Netherlands, Sweden, Germany and 40 other countries.

2 Mercent is leading in United Kingdom, India, Canada, Australia and 26 other countries.